Retail businesses consistently face steep competition, both online and locally. Anything that helps to set these businesses apart can help enhance their
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Over the years, we have seen a steady fall in the traditional marketing approaches such as speaking engagements, networking, and public relationships
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According to BBC and many other outlets, the average attention span in adults fell from twelve seconds in 2000 down to eight
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In connection with the rapid development of social networks, it is not only a means of communication. Now, with the right approach,
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A strategy is an integrated model of actions designed to achieve the goals of the company. The content of the strategy is
More The digital world has entirely transformed the marketing business. Businesses no longer rely on print, television, and radio advertisements to build their
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These times are tough ones. Companies and conglomerates are eyeing international markets to expand and grow, while the digital media is taking
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Small businesses often assume that video marketing is reserved only for big brands with big budgets. The truth is, businesses of all
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Every retailer needs to move their inventory. This naturally leads to ensuring that you have as much product on the floor as
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If you feel like a small fish in a big ocean, don’t worry. Search engine marketing – also known as SEM –
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