Over the years, we have seen a steady fall in the traditional marketing approaches such as speaking engagements, networking, and public relationships
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According to BBC and many other outlets, the average attention span in adults fell from twelve seconds in 2000 down to eight
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In connection with the rapid development of social networks, it is not only a means of communication. Now, with the right approach,
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A strategy is an integrated model of actions designed to achieve the goals of the company. The content of the strategy is
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The digital world has entirely transformed the marketing business. Businesses no longer rely on print, television, and radio advertisements to build their
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These times are tough ones. Companies and conglomerates are eyeing international markets to expand and grow, while the digital media is taking
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Small businesses often assume that video marketing is reserved only for big brands with big budgets. The truth is, businesses of all
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Every retailer needs to move their inventory. This naturally leads to ensuring that you have as much product on the floor as
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If you feel like a small fish in a big ocean, don’t worry. Search engine marketing – also known as SEM –
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The sole purpose of every business is to make profits. How do you do this? The first step is gaining traction by
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