There is a collective belief that we have successfully entered the 4th Industrial revolution. While the first one was based around the steam engine, the second around electricity, the third around electronics and IT and the fourth one seeks to build upon it and bring forth a digital revolution. The effects, both immediate and long-term… Keep Reading
5 Strategies for Showing Off Your Results to a Client If you want to maximize client retention and maintain a healthy relationship with your client base, you have to prove that your relationship is worth maintaining. Each month, or each job, your client pays you a significant amount of money for your products or services;… Keep Reading
As far as marketing goes, there are a lot of efforts that brands have to put into their strategies to attract new customers. That can be especially tough if you’re trying to build up a new customer base or if you’re trying to build a loyal customer base. There are certain strategies that essential to… Keep Reading
The word marketing sends chills through most entrepreneurs. We consider it to be the same as pulling molars without Novocain or standing in front of our old friends at our fifteen-year high school reunion in our birthday suit. It’s not a fun experience, and it takes some effort to be successful. So, what does it… Keep Reading
For sales managers, there’s always pressure from upper management to deliver. That pressure flows downhill to salespeople through an emphasizing the importance of closings. However, by only looking at the level of closures, sales organizations shut the door on uncovering more significant potential opportunities that may add value for customers and, down the line, for… Keep Reading
7 Simple Tricks to Improve Your Marketing Video Before you can get customers to buy from you, they have to know what your brand is—and why your products or services are worth the money. One of the best ways to introduce new customers to your brand is through an introductory brand video, sometimes called an… Keep Reading
Why Marketing Experience Is Necessary When Writing Web Content? At some point, you’ll need to create substantial content for your website. However, if you don’t have a background in marketing, writing your own content can be challenging. If you’re a great writer, you can craft wonderful sales letters and page copy. You can follow basic… Keep Reading
Most business owners often limit themselves and their companies by not risking extending further. Even though you might be successful on a local plan, the opportunities you may stumble upon when it comes to entering an international area can propel your business to the top in the respective industry. Taking risks is a common action… Keep Reading
In 2018, rapidly developing technology is allowing organizations to understand their customers in ways that seem more like science fiction than traditional sales and marketing. One of the biggest trends making waves is machine learning – and it’s quickly changing the marketing game. Machine learning refers to a type of artificial intelligence that allows computer… Keep Reading
Facebook campaigns are aimed at acclaiming recognition and creating awareness on a large scale to customers. Facebook provides several types of choices to its users for creating a marketing ad campaigns. All these ad campaigns are executed based on specific algorithms. These algorithms assist in providing the best outcome, heightened advertiser satisfaction and better marketing… Keep Reading