When new businesses are just getting started, they may make the mistake of marketing too broadly. Niche marketing is a better choice
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Being able to get your marketing message out to a teenage audience is a crucial part of success these days, yet many
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While the immediate brand recognition of operating a franchise can get customers in the door, franchise owners need to be sure that
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This is the fourth month of 2019. I’m sure you have already started trying and testing your social media strategy. Moreover, you
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Retail businesses consistently face steep competition, both online and locally. Anything that helps to set these businesses apart can help enhance their
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Over the years, we have seen a steady fall in the traditional marketing approaches such as speaking engagements, networking, and public relationships
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According to BBC and many other outlets, the average attention span in adults fell from twelve seconds in 2000 down to eight
MoreIn connection with the rapid development of social networks, it is not only a means of communication. Now, with the right approach,
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A strategy is an integrated model of actions designed to achieve the goals of the company. The content of the strategy is
MoreThe digital world has entirely transformed the marketing business. Businesses no longer rely on print, television, and radio advertisements to build their
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