On Instagram, 100,000 followers seem to be a magic number that says you’ve made it—you’ve successfully created a brand that’s recognized potentially nationwide. This is a goal of many small businesses, especially after they see webinars or blog posts from Instagrammers who claim to have earned that number in just a couple of weeks or… Keep Reading
PinkCilantro is a Houston-based digital marketing company. PinkCilantro takes your success seriously and provides solutions to marketing issues using a data-driven approach. Their unique perspective on the market enables them to make bold choices for their clients. Basya Bensushan shares the top 5 digital marketing trends of 2018 and explains how they can benefit your… Keep Reading
Today’s consumers are saturated with marketing messages. From online ads on their cell phones to television commercials, consumers are skilled at ignoring messages that are boring or irrelevant. To reach today’s consumer, a more creative approach is necessary. TLK Fusion discusses the importance of disruptive marketing and outlines how it can work for you. What… Keep Reading
A lot of sales reps would say they love their job but admit it can be extremely challenging. Most of their challenges, however, can be overcome with the help of a mobile sales app. The time has come for every B2B company, no matter their size, to accept the importance the role of technology has… Keep Reading
Door drop marketing is an incredibly valuable, yet often underestimated, tool. Many might view it as an obsolete form of advertising, but sometimes marketing methods can age like a fine wine. All that marketing needs to do is attract and retain attention, and a leaflet through the door can do that just as effectively as… Keep Reading
An online user clicks a link that redirects them to your website. This is their first time visiting your site. Do you know how long you have to capture their interest? 8 seconds. That’s it! There’s very little chance of people falling in love with your service or product instantly. Landing page videos are just… Keep Reading
We consume a staggering amount of digital content on a daily basis; with a lot of that content informing the way we shop. While people have always placed more trust in the recommendations of friends and family when it comes time to purchase a product or service, there is now another category of person that… Keep Reading
Did you know that about one company in five (20%) does business every day without a marketing strategy for their content? If you add the 50% that have some form of strategy, but without documentation and strict guidelines, you’ll understand that 70% of business owners and managers attempting to make money online have no strategy… Keep Reading
There’s an old real estate saying: Location, location, location. And it turns out to be just as crucial in social media marketing. But if you haven’t learned that yet, don’t worry; the machines you use are already learning it. Machine Learning It may sound like something out of a sci-fi movie, but machine learning has… Keep Reading
There is a collective belief that we have successfully entered the 4th Industrial revolution. While the first one was based around the steam engine, the second around electricity, the third around electronics and IT and the fourth one seeks to build upon it and bring forth a digital revolution. The effects, both immediate and long-term… Keep Reading